SBR Collective is a retail brand, built by athletes, for athletes and has a successful store in Rockingham. Our mission – to turn the online store into a sales powerhouse.
Google My Business Optimisation Perth
Put your business on the map with expert GMB optimisation
GMB Optimisation Case Studies
Boosting local visibility in your target market
Perth Arbor Services partnered with PWD in 2015 to become Perth’s most visible and reputable tree care company online. The results speak for themselves!
By modernising its digital presence and introducing a performance-driven SEO and Google Ads strategy, Perth City Dental not only caught up with competitors but positioned itself for long-term growth in Perth’s crowded dental market.
Leaving No Stone Unturned
How we optimise your GMB
At PWD, we offer a comprehensive suite of Google My Business optimisation services designed to maximise your visibility across local search and Google Maps. Whether you’re starting from scratch or looking to improve your current Google Business Profile, we tailor each element to suit your business goals and target areas.
Everything you need to know about Google My Business
Google My Business (also known fondly as GMB) is a tool that helps you control the online presence of your business. By tweak, we mean it allows you to manage the appearance of your business on Google (both organic search and Google Maps) by ensuring all relevant information is clearly and accurately displayed to your target audience.
This relevant information can include the name, location, telephone number, and opening and closing hours of your business. GMB also gives you an efficient platform to monitor reviews that customers have left – and to respond to them in a timely fashion. Photos are also an important aspect to stay on top of, as the appearance of your business can often be the deciding factor of whether someone wants to come to your store or visit your website.
With GMB, you can also track and keep up to date with how and where people are searching for your business. If you stay on top of this, you will learn where exactly you should focus the efforts of improving your local SEO. This can become an easy and effective marketing tool, particularly in the early phases of your business. For local SEO purposes, it’s important that your business has a physical address, or serves a particular area. This being the case, having a good online presence and optimising it with GMB, means that people will be more likely to visit your business.
Optimising your Google My Business (GMB) profile is one of the most effective ways to boost local visibility and attract high-intent customers. While simply claiming your listing is a start, it’s the optimisation that drives real results. A fully optimised profile helps your business appear in the coveted local map pack, those top three listings that dominate Google’s local search results. This puts your business front and centre when potential customers are actively searching for services in your area.
Beyond visibility, an optimised GMB profile enhances your credibility. When your listing features accurate details, regular posts, quality photos and positive reviews, customers are more likely to trust your business and take action, whether that’s calling, visiting your website, or requesting directions.
It also gives you a powerful edge over local competitors. Many businesses fail to keep their listings updated, leaving a gap you can fill by showing up more consistently and professionally in search results.
Importantly, GMB optimisation supports your broader SEO strategy. It sends strong local signals to Google, helping your website rank higher while encouraging search engines to crawl and index your content more effectively.
Absolutely! If you run a local business, having a Google My Business (GMB) profile is no longer optional; it’s essential. In today’s digital landscape, GMB is one of the most powerful tools for increasing your online visibility, especially in local search results and on Google Maps.
Most customers start their search for products or services on Google. Without a GMB listing, your business is virtually invisible in those key local search moments, meaning missed opportunities, fewer enquiries, and reduced foot traffic. On the other hand, a complete and optimised GMB profile allows you to control how your business appears when people search for what you offer.
Beyond discoverability, GMB helps build trust. Customers rely on your GMB profile to check your reviews, view your location, confirm your hours, and assess whether you’re the right choice, all without even visiting your website.
It also plays a vital role in mobile search. When someone nearby searches for “plumber near me” or “café open now,” Google prioritises businesses with active, relevant, and well-maintained GMB profiles.
Our Point of Difference
Why choose PWD for GMB optimisation in Perth?
When it comes to ranking locally, experience, strategy, and consistency matter. At PWD, we combine all three to deliver measurable results that help Perth businesses get found first in local searches.
We’re not just ticking boxes, we’re making data-driven decisions tailored to your business. Our team uses real-time insights, competitive benchmarks and keyword performance metrics to craft a GMB strategy that delivers results where it counts: on Google Maps, Search and your bottom line.
From tradies and clinics to law firms and retailers, we’ve helped hundreds of local businesses rise to the top of their target suburbs. Our proven GMB framework works across industries, ensuring that your listing stands out with credibility and relevance.
We believe in flexibility and results. Our GMB optimisation services come with clear inclusions, honest pricing, and the freedom to scale up anytime. You stay in control, always.
Unlike niche SEO operators, we take a holistic view. We don’t just optimise your GMB profile, we integrate it with your website’s on-page SEO, content marketing, Google Ads and more. The result? A seamless, unified strategy that maximises visibility across every digital touchpoint.
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Let’s grow your business, together!
Our proven Google My Business strategy for Perth clients
At PWD, we don’t just set up your Google My Business profile—we apply a proven, data-backed strategy tailored to your industry and location. Our goal is to consistently grow your visibility, engagement, and leads in Perth and surrounding suburbs through an ongoing optimisation process.
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Frequently asked questions about GMB optimisation
Most businesses begin to see improvements in their local visibility within 4 to 8 weeks, depending on competition and the current state of your profile. Consistency is key – ongoing updates, quality content and review activity help maintain and grow your ranking over time.
Yes, Google My Business is completely free to set up and use. However, optimising your profile correctly and managing it strategically requires time, knowledge and ongoing effort, which is where our expert services come in.
Yes, with the right strategy. We can help you optimise your GMB profile to rank in nearby suburbs by clearly defining your service areas, using location-relevant keywords and supporting your profile with local landing pages and citations.
We recommend updating your Google Business Profile at least once per week. Regular posts, updated images, holiday hours and fresh business details signal to Google that your business is active and relevant, helping you rank higher in local search results.
Absolutely. We implement a Google review strategy that makes it easier for your happy customers to leave 5-star feedback. We also assist with review response management to enhance your reputation and show prospective clients that you value customer experience.
Testimonials
See what PWD clients are saying
4.6
Google Reviews