Local SEO Perth

Be found first. Dominate Google with proven local SEO strategies

At PWD, we help Perth businesses dominate local search with tailored SEO strategies that drive foot traffic, phone calls and qualified leads. Our proven techniques get you found first on Google Maps and local listings, ahead of your competitors.

Local SEO Success Stories

The results speak for themselves
How We Harness Local SEO to Supercharge Businesses

Our local SEO services in Perth

Every effective strategy starts with a clear understanding of your current position. Our comprehensive Local SEO audits assess your website, Google Business Profile, backlink profile and citation consistency. We identify gaps, highlight quick wins and deliver a clear roadmap to improve your rankings and online visibility in your service area.

Want to rank in multiple suburbs across Perth? We create location-specific landing pages that are optimised for both users and search engines. Each page is built with targeted keywords, unique content and clear calls to action to help you rank for high-converting terms like “electrician in Joondalup” or “dentist Subiaco.”

We make sure your business appears where it matters most – on Google Maps and Apple Maps. From initial setup to ongoing optimisation, we manage your listings to ensure accuracy, consistency, and maximum search engine visibility. This includes categories, service areas, photos, contact details and posts that boost engagement and relevance.

Transparency is key. Every month, we deliver detailed performance reports that show how your local SEO services are tracking, including keyword rankings, map pack appearances, website traffic, click-throughs, and call volume. We don’t just report the numbers, we explain what they mean and what we’ll improve next.

If you serve more than one location, we’ve got you covered. Our multi-location SEO services help you rank across Perth and beyond by creating individual location strategies, managing multiple Google Business Profiles and ensuring each branch is discoverable by nearby customers searching for your services.

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What is local SEO and what are the benefits?

How We Work

The PWD local SEO strategy

At PWD, we don’t believe in one-size-fits-all SEO. Our local SEO strategy is tailored specifically for Perth businesses that want to attract more foot traffic, generate qualified local leads, and appear in the top spots on Google Maps and local search results. Here’s how our effective local SEO strategies do it:

Your Google Business Profile is the foundation of local visibility. We ensure your listing is fully optimised with the correct categories, accurate business hours, high-quality images, service listings, and a compelling business description. We also establish location authority by aligning your listing with your website and reputable directories, giving you the best chance of appearing in the coveted map pack.

Not all keywords are created equal, and when it comes to local SEO, specificity is everything. We conduct in-depth research into the suburb-based keywords your audience is actually using, including variations like “near me” and service-location combinations (e.g. plumber Fremantle or SEO agency West Leederville). This ensures your content ranks for high-converting local queries.

We build a robust network of local citations to reinforce your business’s legitimacy and location. This includes submitting consistent Name, Address, Phone number (NAP) details to high-authority directories, niche industry platforms, and local business listings across Perth and WA. These trusted signals help search engines validate your local presence.

Reviews are a major local ranking factor and a trust signal to potential customers. We help you generate more positive Google reviews, respond to customer feedback professionally, and address negative comments in a way that protects your brand reputation. A strong review profile doesn’t just boost rankings – it converts leads.

Your website content needs to reflect your local authority. We optimise each key page with suburb-specific targeting, implement schema markup, and strengthen your internal linking structure to reinforce geographic relevance. We also work hard on the technical SEO side of things, making sure that all pages load fast and are visible to search engines. Whether it’s a service area page or your contact page, we ensure it’s built to rank in local search results.

We produce content that speaks directly to your Perth audience – and converts them. That includes local landing pages, blog articles, FAQs, and Google Business Profile posts that address local search intent. Our strategy keeps your site fresh, builds relevance for long-tail keywords, and positions your business as the go-to local expert.

Authoritative backlinks are still one of the strongest ranking signals. We focus on earning geo-relevant backlinks from Perth-based websites, local news outlets business directories, and community platforms. Whether it’s guest posts, sponsorships or digital PR, we help build your local authority and push your rankings higher through effective off-page SEO.

Testimonials

Real insights from PWD clients

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Google Reviews
The PWD Difference

Why choose PWD for local SEO in Perth?

Perth-Based Experts with Proven Results

We’re not a faceless agency. We’re a team of Perth SEO specialists who understand the nuances of the WA market, from how customers search in the CBD to what drives foot traffic in Fremantle. We have a track record of successful SEO campaigns that have helped Perth businesses climb to the top of local search results and stay there.

We’ve Got Grit

SEO can be turbulent, with Google algorithm changes, AI progression and the forever-changing digital landscape. You have to have grit and determination to be an SEO Specialist, and we have it. We don’t give up, we strive for position one, always, and give it our all. Your success after all, is our success.

Transparent Reporting & Strategy

You’ll always know what our SEO team is doing and why. From initial audits to monthly reporting, we give you full visibility into your local SEO performance. Our reports are easy to understand and packed with actionable insights so you can track progress and make informed decisions with confidence.

Built on Trust, Not Just SEO

Our focus isn’t just getting you to page one; it’s helping you grow sustainably. We take the time to understand your business, your goals, and your customers, so we can build a strategy that evolves with you. Think of us as your long-term digital marketing partner, not a quick-fix provider.

Still Need More Information?

Frequently asked questions about local SEO

Local SEO focuses on helping your business appear in search results tied to a specific location, such as “plumber in Perth” or “SEO agency near me.” It’s all about driving visibility for searches with local intent, especially in Google Maps and the local search engine results pages.

Regular SEO aims for broader, often national visibility, while PPC (pay-per-click) ads provide paid placement at the top of search results. Unlike PPC, local SEO delivers organic visibility that continues over time without ongoing ad spend – making it a more sustainable long-term search engine marketing strategy.

To appear on Google Maps, you need to create and verify a Google Business Profile (formerly Google My Business). Once verified, your listing should include accurate details like your business name, address, phone number, opening hours, categories and photos.

At PWD, we handle this entire process from setup and verification to full optimisation, ensuring your business has the best chance to rank in the local map pack and appear for relevant searches in your area.

Reviews play a major role in your local SEO performance. Google considers both the quantity and quality of reviews as ranking factors. More positive reviews signal trust and relevance, which can improve your visibility in the local pack and on Google Maps.

We help our clients implement strategies to encourage more reviews, respond to feedback, and manage their reputation – building both your ranking and your brand credibility.

Absolutely. Whether you have two locations or twenty, our local SEO strategy scales with your business. We create separate Google Business Profiles, build location-specific landing pages, and ensure each site is fully optimised for local search in its own area.

This allows each location to rank independently and attract customers nearby without competing against each other in search results.

While a one-time setup (like claiming your Google Business Profile) is a good start, local SEO is not set-and-forget. Search algorithms, competitors, and customer behaviour all evolve and so should your SEO.

Ongoing local SEO ensures you continue to rank well, maintain your visibility and stay ahead of competitors. We offer monthly support that includes review management, content updates, directory listings and analytics to keep your local strategy performing at its best.

Ready to grow your business? Give us a call today!