One of digital marketing’s most significant advantages is the ability to track almost any metric with ease. Whether views, clicks, conversions, or any of the behaviours that occur before, during, or after these actions. However, much business still takes place over the phone. About 92%, according to Salesforce, and this has traditionally been a challenging channel to track.
Call tracking software offers a potential solution. Because call tracking software can tell you where your incoming calls are originating from, it can help you identify which lead sources are delivering the best return on your investment. Knowing this information can help you to maximize your marketing budget.
Real-time call analytics Email notifications Call recording SMS for business