Resource Centre

Learn from the best minds in the business

Latest articles

Why You Can’t Spam Your Site to the Top of Google
Why You Can’t Spam Your Site to the Top of Google

Where you could use software tools to automatically generate fresh content and build thousands of links to your pages, and rank for extremely competitive keywords the next day. Then you could enjoy an avalanche of traffic to your site and sales as a result. But the days of spamming the search results are long gone. Such practices are now largely ineffective and likely to result in a complete ban from the index.

What to do about Content Scrapers that outrank your website
What to do about Content Scrapers that outrank your website

After spending hours on your content you finally hit the Publish button. Your post is starting to gain traction in the search engines for your target keywords. But then you notice that another site is ranking above yours with the exact same content. Nothing is more frustrating than working hard on a piece of content only for it to be copied by another site. Worse is if it actually outranks your own site so now they are essentially stealing your traffic as a result.

Get in touch with one of our digital strategists today
PWD Logo

PWD acknowledges the Traditional Owners of the land where we work and live and we pay our respects to Elders past and present. PWD celebrates the stories, culture and traditions of Aboriginal and Torres Strait Islander Elders of all communities who also work and live on this land.

Privacy PolicyTerms